The James Group

Branding Agency/ Full-service Advertising Agency

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Pelican Water gives nod to The James Group, one of the top Marketing Agencies NYC, to launch national brand

Pelican Water, a national home water filtration and softener provider has selected one of the top marketing agencies NYC, The James Group, to launch its national brand campaign.

Pelican offers several products utilizing a wide range of solutions for home water filtration and softening. With the negative press associated with water softening technology and its effects on the environment, Pelican was faced with various barriers to grow its market share. Pelican has selected The James Group to guide its brand strategy effort to overcome these challenges.

The James Group will be launching a national brand campaign with a variety of print and digital execution over the coming months.

This entry was posted on Tuesday, April 12th, 2011 at 3:47 pm and is filed under Press Releases. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.