Todd is a passionate disciple of the power of branding. Todd has worked on some of the most powerful brands on earth including Disney, Weight Watchers, MasterCard International and Procter and Gamble’s Tide laundry detergent and Cascade dish detergent.

Todd also wrote the strategic direction that led to Wendy’s “Where’s The Beef” and “Russian Fashion Show” campaigns and conceived and directed the first branding effort for Gentiva, America’s largest and foremost provider of home nursing and physical rehabilitation.

Todd joined The James Group for one reason: to bring his experience creating and working with powerful brands to the midsize business market. He understands that these good businesses become great when the brand marketing engine kicks in to support their superior products and services. Todd knows that properly applying branding best practices never fails in making The James Group clients more money.